1437 Lucile Ave, Los Angeles, CA 90026

‍Why This Sale Matters

This transaction highlights how strategic pricing alignment can unlock liquidity — especially for larger assets in today’s selective market. Originally brought to market at $2.6M, the deal required a reset to meet where buyers could confidently underwrite, ultimately re-engaging serious capital and driving a successful outcome.

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The Challenge We Solved

Initial pricing created a gap between seller expectations and buyer underwriting, limiting early traction. Additionally, larger assets demand stronger conviction — buyers needed clear visibility into how in-place income translated into future growth, not just stabilized assumptions.

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How We Got It Sold

We repositioned the deal around what matters most in today’s environment — durable in-place yield with realistic, executable upside. By aligning pricing with market expectations and emphasizing the 6.79% cap rate, stable 20-unit income stream, and measurable rent-to-market potential, we reframed the asset as both secure and scalable.

This shift attracted qualified buyers actively seeking scale and operational efficiency, ultimately leading to a successful execution.

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Result

Closed at $2,250,000 (from original $2,600,000 ask)
$112,500 per unit | $196.88/SF

A strong outcome that reinforces a key takeaway:
pricing alignment + clear execution story = liquidity — even for larger multifamily assets.